Connect!

PURPOSE

The Saratoga Book Festival SBF is a walkable book-filled event in venues throughout downtown Saratoga Springs. Programs are designed to engage not only book lovers but reluctant readers as well. SBF is an annual event of the Friends of the Saratoga Springs Public Library, a 501(c)(3) organization that supports the Saratoga Springs Public Library. Proceeds of the SBF will provide funding for programs, services, and special projects of the Friends and the SSPL, such as Saratoga Reads, 1000 Books Before Kindergarten, and the mobile library. 

AUDIENCE

  • People of all ages & interests
  • 80% are local; 70% are women
  • Media-savvy demographic likes to travel, try new experiences, products & services
  • Programs target reluctant readers as well as avid book lovers!

 

MARKETING EXPOSURE

  • Professionally managed website, social media channels, and PR
  • Advertising and PR campaign across local print and media coverage, including Saratoga.com, Saratoga Living, Discover Saratoga, Saratoga Today, and WAMC radio.
  • Additional cross-marketing agreements with cultural partners: Northshire Bookstore, Skidmore College, SPAC, the Saratoga Springs Public Library, the Summer Writers Institute, and Yaddo.

Let's Get Creative!

We customize your sponsorship to help you connect with Saratoga Book Festival audiences in unique and inspiring ways. To explore opportunities that resonate most with your brand and marketing needs, please contact: 

Ellen Beal at president@saratogabookfestival.org or by phone at 703-579-7610

Payment Instructions:

Please make out checks to FSSPL and mail to Saratoga Book Festival, PO Box 659, Saratoga Springs, NY 12866. 

Sponsorships Opportunities

GOLD PATRON

Investment: $5,000

This sponsorship level provides support for the entire weekend of activities. Sponsors will be recognized in all festival materials.

  • Two video and social media posts
  • Dedicated banner signage at Saratoga City Center Headquarters/Program Hub
  • Exclusive entry to VIP Cocktail Party and Opening Event
  • VIP seating at keynote events
  • Name and logo listed prominently on program and home page of website
  • Name and logo listed prominently on all festival digital and print materials, including poster
  • Name acknowledged from the stage at all events
  • Full-page ad in program

 SILVER PATRON

Investment: $2,500

This sponsorship level provides the resources needed to produce events in large venues that will attract large crowds

  • Dedicated Banner Signage Literary Marketplace
  • Tickets to VIP Cocktail Party and Opening Event
  • VIP seating at Keynote Events
  • Name and logo listed prominently on program and home page of website
  • Name and logo listed prominently on all festival digital and print materials, including poster
  • Name acknowledged from the stage at a sponsored event
  • Half-page ad in program

BENEFACTOR

Investment: $1,500

This sponsorship provides core support for all the logistic efforts that are essential to producing the festival.

  • Free tickets to VIP Cocktail Party and Opening Event
  • Priority seating at Keynote Events
  • Name listed on program and website
  • Quarter-page ad in program

Friend

Investment: $500 

This sponsorship tiers helps us secure the needs of festival authors from transportation to lodging.

  • Two free tickets to opening event
  • Logo on website
  • Quarter-page ad in program

Sponsor

Investment: $250

Entitles sponsor to an ad in the printed festival program.

SPONSORSHIP BENEFITS

Benefits Sponsor $250+ Friend $500+ Benefactor $1500+ Silver Patron $2500 + Gold Patron $5000+
Ad on SBF Website X X X X X
Listing on SBF Website and program X X X X
Ticket and Event Offers X X X X
Invitation to Kickoff Cocktail Party X X X
Easel Sign X X X
Dedicated Banner & prominent placement of logo and name X X
Comp Booth at Literary Marketplace X X
Dedicated Social Media Post X
Dedicated Video Post X

Saratoga Book Festival a project of the Friends of the Saratoga Springs Public Library, a 501(c)(3) whose mission is to support the Saratoga Spring Public Library’s programs and services, such as the 1000 Books Before Kindergarten literacy program, Saratoga Reads, and the Mobile Library.